Sarah Luna is the CEO of Pilates Addiction, a next-generation Pilates franchise redefining how people move, train, and transform. Under her leadership, the brand sets a new gold standard for results-driven Pilates -- blending classical principles with modern athleticism to deliver a premium, performance-based experience.

With over 18 years in the fitness industry and more than a decade spent scaling high-growth boutique franchises, Luna brings deep operational expertise and a passion for elevating both people and brands. Her career began as a certified Pilates instructor, where she saw firsthand how intelligent movement can change lives. That foundation evolved into leadership roles across leading fitness brands including Club Pilates, Pure Barre, and Xponential Fitness, where she helped drive national expansion and brand evolution.

Now leading Pilates Addiction, Luna combines her background in biomechanics, franchise development, and instructor education to build a system rooted in integrity and innovation. The brand’s exclusive WundaFormer, high-intensity programming, and expert-led instruction reflect her mission to make Pilates an essential, results-oriented practice people can’t live without. As Pilates Addiction expands nationwide, Sarah remains focused on cultivating strong franchise partnerships and delivering transformative studio experiences that keep clients coming back for more.